Freelance Web Design · Pensacola, FL
Websites that bring
in more customers.
I'm Riley Hicks, a web designer in Pensacola. I build clean, fast websites for local trades and restaurants — the kind that get you more calls, more quotes, and more tables filled.
Recent work
Built for mobile
and desktop.
A fine-dining restaurant on desktop, a plumbing site on mobile — two very different businesses, each designed for how its customers actually browse. Both are live, so click the laptop or the phone to explore them.
Nocturne
An evening, composed.
Denver's reliable plumber. Day or night.
Drains, water heaters, leaks & emergencies — licensed master plumbers, honest flat-rate pricing.
Who I build for
I specialize.
So you stand out.
I focus on two kinds of local business — which means I already understand what your customers look for and how to get them to act.
Trades
Electricians · Plumbers · HVAC · Roofers · Contractors
Your customers are usually in a hurry and on their phone. I build sites that make it dead simple to see what you do, trust that you're legit, and tap to call or request a quote — fast.
Restaurants
Cafes · Bars · Seafood · Food trucks · Local kitchens
People decide where to eat from their phones in seconds. I build mouth-watering sites with clear menus, hours, photos, and easy links to order or reserve — so they choose you.
What I do
Everything your
site needs.
From the first sketch to launch day and beyond — one person, fully accountable, start to finish.
Custom Web Design
A site designed around your business — not a template every other contractor or cafe is already using.
Click-to-Call & Quotes
Big, obvious ways for customers to call you or request a quote, built right into every page.
Menus & Ordering
For restaurants: clean digital menus, hours, photos, and links to order or reserve — always up to date.
Get Found Locally
Built so you show up when someone in Pensacola searches for what you do, on a site that loads instantly.
Redesigns
Got a slow, dated site that's costing you customers? I rebuild it into something that earns trust on sight.
Ongoing Support
Menu changed? New service area? Send me a text and it's handled — no logging into anything yourself.
How it works
Simple, clear,
no surprises.
Discovery
We talk through your goals, your customers, and what success looks like for you.
Design
I design a look that feels unmistakably yours — and get your sign-off before building.
Build
Your site gets built, tested, and polished on every device until it's pixel-perfect.
Launch
We go live. I make sure everything works, then hand you the keys.
Pricing
Simple, flat pricing.
No hourly billing and no surprises — you get one clear quote before any work starts.
Custom website
$400–$700
one-time, depending on size & features
- ✓Custom design built around your business
- ✓Mobile-first and fast-loading
- ✓Click-to-call & contact / quote form
- ✓Menus, gallery, or reservations as needed
- ✓Set up to get found on Google locally
Optional Care Plan from $40/mo — hosting, edits & updates handled for you.
Questions
Good to know.
How much does a website cost? +
Most sites run $400–$700, one-time, depending on how many pages and features you need. You'll always get a clear, flat quote before any work begins — no hourly billing, no surprises.
How long does it take? +
A typical small-business site goes from our first call to launch in about 1–3 weeks, depending on how quickly we gather your content and feedback.
What do you need from me? +
Your logo if you have one, a few photos, and the basics about your business. No tech knowledge needed — I handle everything else.
Do you only work with trades and restaurants? +
Those are my focus, but I'm glad to talk with any local business. Specializing just means I already understand what your customers are looking for.
What happens after it launches? +
I make sure everything works and hand it over. Need ongoing changes down the road? An optional care plan keeps it fresh — just text me what to update.
I already have a website. Can you redesign it? +
Definitely. Redesigns are a big part of what I do — I'll rebuild a slow or dated site into something fast and modern that earns trust.
Ready for a site you're proud to share?
Tell me about your project and I'll get back to you within a day.